FESPA Digital 2012 will provide an ideal opportunity for those in the printing industry to discuss sustainability, according to the show's head of events and new media, Duncan MacOwan.
The show - the brainchild of the Federation of European Screen Printers - will take place on February 21st - 24th in Barcelona. MacOwan revealed that it promises to be an ideal location for those in the know to think about how the industry will be impacted by sustainability.
Cited by Proprint.com.au, he said: "In Barcelona, we are running a two-day conference, with workshops and advice centres, that will inform visitors on a wide range of sustainability issues.
"Whether you are developing your sustainability programme or taking the first formal steps, this part of FESPA 2012 is a good place to start."
However it isn't the only industry issue set to be discussed at the upcoming event, as MacOwan told Graphicrepro.co.za. He suggested that the 'Big Bucks Cafe' on offer at FESPA Digital 2012 will also spark some interesting conversations amongst sector specialists about how they can use their graphics printers to greater effect.
The idea of the cafe is that it will showcase an inspirational selection of "possibilities" within print. It will include different signs, graphics, artwork, printed furniture and many other potential ideas.
MacOwan said the aim is to invite guests to "look at technology with fresh eyes, and from a more commercial and creative angle."