Hewlett Packard has named a former key executive of both Lenovo and Acer, Dion Weisler, as its new head of personal computing and printing.
The position was made available after Todd Bradley moved from the post to handle HP's sales strategies in China.
Mr Weisler also worked on business in this area as the president for HP in the Asia-Pacific and Japan, but he will now be required to drive growth for two of the company's device arms.
As reported by eweek.com Mr Weisler only joined the firm in January 2012 but has racked up more than 23 years of experience in the IT industry. Most of this time was spent at Acer, where he served as managing director for its UK division and also played a part in building the company's reputation in Central and Eastern Europe.
The technology giant will be hoping that he can use his knowledge and business acumen to boost sales for HP large format printers and similar products.
He will now report to Meg Whitman, HP's president and chief executive officer, who believes Mr Weisler is perfect for his new role considering the challenges currently unfolding in the technology market.
Cited by broadwayworld.com, she said: "Today's announcement is about putting our best qualified leaders into roles focused on restarting HP's growth.
"HP is extremely fortunate to have a strong bench to draw on as we rebuild and restore the company."