When printing, you always want to make sure your designs really leave a mark. One of the most effective ways to ensure that is with a printing process which is both vibrant and long lasting.
Sublimation printing is one of the most effective ways to achieve this kind of finish. Whether you’re using metal, plastic, fabric, ceramic, or even glass, a sublimation printer provides a versatile way for you to place your brand name, logo, slogan, or any other kind of visual design onto a material.
But how does sublimation printing work? And what are the main considerations you need to make when deciding if it’s the right fit for you? In this guide, we’ll tackle exactly that. From understanding the sublimation process as a whole, to working out which printer is the best for your needs, read on to discover more about sublimation printers and how they operate.
Sublimation printing is a digital process, which uses a combination of heat and pressure to create a durable and long-lasting transfer that will stick to a wide variety of different materials. From start to finish, the entire sublimation printing process can be thought of like this:
This is a tried and tested method which ensures the highest quality of print, so long as you’re using a high-quality sublimation printer.
Just as with any printing option, sublimation printing has considerations which you need to keep in mind when deciding if it’s the right fit for your needs. Read this section carefully to work out whether it’s the right approach for you to take.
In order to carry out the wider sublimation printing process, you’ll (unsurprisingly) need a sublimation printer. These high-tech pieces of hardware use heat as their primary means of printing, with the ink vaporised, before permeating onto the surface of your desired printing base.
What makes them even more different to normal printers is the fact that the ink they used is never in a liquid form. It starts off as a solid dye, before being converted to a gas and then back to solid again on the finished product.
This chemical level of bonding and fibre penetration is what allows sublimation printing to achieve such a vibrant and colourful finish – which also lasts a lot longer than most other traditional printing methods.
One of the biggest benefits of using a sublimation printer is the versatility they provide. The unique way in which they print means that a wide variety of surfaces and materials can be successfully printed on. Any of the following substances can be printed onto using this technique:
With that in mind, the possibilities are somewhat endless. Polyester fibre surfaces are considered to be the best for sublimation printing, which is why it’s become the most common way to leave a design on a T-shirt or tote bag.
It’s not recommended to use sublimation ink in a normal printer. There are a few reasons for this, varying from the costs associated, to the quality of the finished print. Firstly, the nature of the sublimation process means that when you try to print on regular paper, the vibrancy of the colour will be lost. This happens because the heating process will make the ink appear washed out on a surface where it’s not able to properly permeate and adhere.
There can also be bleeding between colours, where ink has been allowed to absorb into the paper itself. When sublimating, a special kind of paper is used as part of the transfer process. This paper stops excess ink from absorbing into the surface you’re printing on, only allowing the gas form to do so. Printing in a regular printer means the ink will also be absorbed by the clean sheet of paper, leading to boundaries blurring and lines appearing less crisp.
What’s more, sublimation ink tends to be more expensive, owing to its specialised purpose. Saving it for its intended use, where it’s going to have its greatest results, is a smart financial choice.
If you’ve decided you want to use sublimation printing to personalise an item or piece of clothing, you’re in luck – there are plenty of amazing units currently available. Here are some of the best sublimation printers to try in 2025 and beyond:
Are you interested in learning more about your printing options? If you’d like to discover how sublimation printing could be the perfect solution for you, or even just want to know more about other printing options available, make sure to reach out to a member of our friendly team today.
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