HP ready for large demonstration at Photokina

HP is gearing up to display a huge range of printers and professional photography equipment at the upcoming Photokina event in Germany, graphicrepro.co.za reports.

Some of the newest HP DesignJet printers are set to be on display at Photokina, the world's leading imaging fair, alongside a wealth of other applications and services aimed at the professional photography market.

The event will take place in Cologne between September 18th and 23rd. It will also see HP demonstrate its latest ink developments, including the water-based HP Latex Ink. Its HP Vivid Photo Inks, meanwhile, are said to offer improvements in scratch resistance, gloss levels and uniformity.

HP also looks set to display its HP indigo 7600 Digital Press, which can print up to 120 A4 pages per minute. The manufacturers will also show off the new large-format DesignJet L26500 Printer, which uses Latex Inks to design graphics suitable for the outside environment.

Speaking to hp.com of the upcoming event, market development director at GSB, EMEA, HP Ronen Zioni, explained: "The innovative, high-quality photo applications printed by this diverse line up of products on HP's stand is sure to engage and inspire visitors to the show.

"Beyond the high-productivity of the printers and presses and HP's technological developments designed to enhance the printed output, HP is also going to reveal new initiatives to support the photo market and help photo labs, in particular, maximise business opportunities in this sector."

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